Journal article 1524 views
Investigating Factors Affecting Consumer Adoption of M-Commerce in Indian Context
YK Dwivedi,
K Tamilmani,
B Lal,
M.D. Williams,
Yogesh Dwivedi
International Journal of Indian Culture and Business Management, Volume: 8, Issue: 3, Pages: 345 - 360
Swansea University Author: Yogesh Dwivedi
Abstract
Investigating Factors Affecting Consumer Adoption of M-Commerce in Indian Context
| Published in: | International Journal of Indian Culture and Business Management |
|---|---|
| Published: |
2014
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa17540 |
| College: |
Faculty of Humanities and Social Sciences |
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| Issue: |
3 |
| Start Page: |
345 |
| End Page: |
360 |