Journal article 1284 views
A social commerce investigation of the role of trust in a social networking site on purchase intentions
Nick Hajli 
,
Julian Sims,
Arash H. Zadeh,
Marie-Odile Richard
,
Julian Sims,
Arash H. Zadeh,
Marie-Odile Richard
Journal of Business Research, Volume: 71, Pages: 133 - 141
Swansea University Author:
Nick Hajli
Full text not available from this repository: check for access using links below.
DOI (Published version): 10.1016/j.jbusres.2016.10.004
Abstract
A social commerce investigation of the role of trust in a social networking site on purchase intentions
| Published in: | Journal of Business Research |
|---|---|
| ISSN: | 0148-2963 |
| Published: |
2017
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa32338 |
| Tags: |
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| Keywords: |
Trust; Social commerce; Purchase intentions; Familiarity with a platform; Social presence; Information seeking |
|---|---|
| College: |
Faculty of Humanities and Social Sciences |
| Start Page: |
133 |
| End Page: |
141 |