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The case for communication rights: A rights-based approach to media development

Charu Uppal, Paola Sartoretto, David Cheruiyot

Global Media and Communication, Volume: 15, Issue: 3, Pages: 323 - 343

Swansea University Author: Charu Uppal

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Abstract

From the 1980s, international organizations have devised strategies to develop national media systems to make them more diverse and inclusive so as to both exhibit and preserve local cultures. However, these strategies have not always been successful since information has become a commodity, because...

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Published in: Global Media and Communication
ISSN: 1742-7665 1742-7673
Published: SAGE Publications 2019
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa58158
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Abstract: From the 1980s, international organizations have devised strategies to develop national media systems to make them more diverse and inclusive so as to both exhibit and preserve local cultures. However, these strategies have not always been successful since information has become a commodity, because the interests of private actors prevent equal access to communication rights. This article outlines a perspective on media development from a rights-based approach, derived from a critique of dominant perspectives from international organizations with a strong focus on technology provisions. The article argues for media development based on the right to communication as an alternative to commodification of information. Through examples from Brazil and Kenya, the article illustrates that viewing communication as a basic right can lead to the inclusion of more voices in the public discourse. In addition, a model for media development is proposed, suggesting that the state and national civil society play a significant role in promoting diverse national public spheres.
Item Description: Top four faculty paper. Paper presented at 66th annual conference of the International Communication Association (ICA), Fukuoka. Japan. Global Communication & Social Change Division.
Keywords: Brazil, communication rights, Kenya, media development, media systems
College: College of Arts and Humanities
Issue: 3
Start Page: 323
End Page: 343