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Being taken seriously – shaping the pathways taken by Welsh female entrepreneurs

Christine Atkinson, Celia Netana, David Pickernell Orcid Logo, Zoe Dann

Small Enterprise Research, Volume: 24, Issue: 2, Pages: 132 - 148

Swansea University Author: David Pickernell Orcid Logo

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Abstract

Despite rapid growth in female entrepreneurship globally, the gender gap in self-employment remains and women’s full contribution to the economy via self-employment continues to beunrealized. Female self-employment is an important agenda given current political interest and policy focus on Small and...

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Published in: Small Enterprise Research
ISSN: 1321-5906 1175-0979
Published: Informa UK Limited 2017
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa61275
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Abstract: Despite rapid growth in female entrepreneurship globally, the gender gap in self-employment remains and women’s full contribution to the economy via self-employment continues to beunrealized. Female self-employment is an important agenda given current political interest and policy focus on Small and Medium Enterprises (SMEs) revitalizing the Welsh economy. This paper explores pathways taken by women in Wales at start-up and whilst running their own businesses. Using a phenomenological approach employing narrative techniques and business life histories, a grounded account is provided of entrepreneurial practice from perceptions of female entrepreneurs. In their sense making, female entrepreneurs convey how lack of credibility (in terms of ‘not being taken seriously’) and consequently the pursuit of attaining a level of credibility (which is frequently elusiveanyway), strongly shapes business decisions and entrepreneurial experiences. This consequence occurs regardless of levels of educational achievement, previous work experience or industrysector, thereby adding a subliminal layer of complexity to business decisions and strategies.
Keywords: Gender; inequality; wales; entrepreneurial capital; women; credibility; being taken seriously
College: Faculty of Humanities and Social Sciences
Issue: 2
Start Page: 132
End Page: 148