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Adapt or die: a competitive digital supply chain quality management strategy

Ai-Fen Lim Orcid Logo, Keng-Boon Ooi, Garry Wei-Han Tan Orcid Logo, Tat-Huei Cham Orcid Logo, Mohammad A.A. Alryalat, Yogesh Dwivedi Orcid Logo

Journal of Enterprise Information Management, Volume: 37, Issue: 2, Pages: 698 - 720

Swansea University Author: Yogesh Dwivedi Orcid Logo

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Abstract

Purpose – The evolution of modern digitalization technologies necessitates the development of a competitive digital supply chain quality management (SCQM) strategy by manufacturers. Using the new institutions and institutional theory (IIT), the study research first aims to identify the most importan...

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Published in: Journal of Enterprise Information Management
ISSN: 1741-0398
Published: Emerald 2024
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa61678
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Abstract: Purpose – The evolution of modern digitalization technologies necessitates the development of a competitive digital supply chain quality management (SCQM) strategy by manufacturers. Using the new institutions and institutional theory (IIT), the study research first aims to identify the most important SCQM practices that can influence competitive performance (CP). Second, the authors intend to investigate the role of digital strategy alignment (DSA) in moderating the relationship between the multidimensionality of SCQM practices and CP among manufacturers. Design/methodology/approach – The authors employ the Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique to examine 225 valid samples from Malaysian manufacturers who use SCQM practices. Findings – The study findings indicate that five of the twelve hypotheses developed were accepted. This suggests that supplier focus, strategic collaboration, information sharing and customer focus are positively and significantly correlated with CP. Unexpectedly, DSA moderates the relationship between leadership and CP. Originality/value – This study extended the new IIT by empirically testing the six SCQM practices for CP in a DSA context, which can serve as a model for future research in the SCQM, CP and DS fields.
Keywords: Supply chain management, quality management, digital strategy, competitive performance, manufacturing, digitalization
College: Faculty of Humanities and Social Sciences
Issue: 2
Start Page: 698
End Page: 720