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Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development

Guoqing Zhao, Jana Suklan, Shaofeng Liu, Carmen Lopez Orcid Logo, Lise Hunter Orcid Logo

International Journal of Entrepreneurial Behavior & Research, Volume: 30, Issue: 2/3, Pages: 632 - 665

Swansea University Author: Guoqing Zhao

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Abstract

Purpose: In a competitive environment, eHealth SMEs’ barriers to survival differ from those of large enterprises. Empirical research on barriers to eHealth SME’s in less prosperous areas has been largely neglected. This study fills this gap by employing an integrated approach to analyze barriers to...

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Published in: International Journal of Entrepreneurial Behavior & Research
ISSN: 1355-2554
Published: Emerald 2023
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URI: https://cronfa.swan.ac.uk/Record/cronfa62392
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spelling v2 62392 2023-01-22 Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development 2ff29aa347835abe2af6d98fa89064b4 Guoqing Zhao Guoqing Zhao true false 2023-01-22 CBAE Purpose: In a competitive environment, eHealth SMEs’ barriers to survival differ from those of large enterprises. Empirical research on barriers to eHealth SME’s in less prosperous areas has been largely neglected. This study fills this gap by employing an integrated approach to analyze barriers to the development of eHealth SMEs. Design/methodology/approach: We collected data through semi-structured interviews, and conducted thematic analysis to identify 16 barriers, which were used as inputs into total interpretive structural modeling (TISM) to build interrelationships among them and identify key barriers. Cross-impact matrix multiplication applied to classification (MICMAC) was then applied validate the TISM model and classify the 16 barriers into four categories. Findings: This study makes significant contributions to theory by identifying new barriers and their interrelationships, distinguishing key barriers, and classifying the barriers into four categories. We identify that transcultural problems are the key barrier and deserve particular attention. eHealth SMEs originating from regions with cultural value orientations, such as hierarchy and embeddedness, that differ from the UK’s affective autonomy orientation should strengthen their transcultural awareness when seeking to expand into UK markets. Originality/value: By employing an integrated approach to analyze barriers that impede the development of eHealth SMEs in a less prosperous area of the UK, this study raises entrepreneurs’ awareness of running businesses in places with different cultural value orientations. Journal Article International Journal of Entrepreneurial Behavior & Research 30 2/3 632 665 Emerald 1355-2554 eHealth SMEs; Barrier analysis; Transcultural problem; Total interpretive structural modeling; MICMAC analysis 9 2 2023 2023-02-09 10.1108/ijebr-08-2022-0740 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University 2024-09-16T13:21:49.1623473 2023-01-22T12:50:28.1753526 Faculty of Humanities and Social Sciences School of Management - Business Management Guoqing Zhao 1 Jana Suklan 2 Shaofeng Liu 3 Carmen Lopez 0000-0002-5510-1920 4 Lise Hunter 0000-0001-9051-1960 5 62392__26352__307e0f1f01b8410a8c13f9fa482e7bff.pdf Accepted manuscript.pdf 2023-01-23T10:02:38.9885708 Output 565721 application/pdf Accepted Manuscript true Released under the terms of a Creative Commons Attribution Non-Commercial License (CC-BY-NC) true eng https://creativecommons.org/licenses/by-nc/4.0/
title Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
spellingShingle Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
Guoqing Zhao
title_short Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
title_full Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
title_fullStr Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
title_full_unstemmed Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
title_sort Does the transcultural problem really matter? An integrated approach to analyze barriers to eHealth SMEs’ development
author_id_str_mv 2ff29aa347835abe2af6d98fa89064b4
author_id_fullname_str_mv 2ff29aa347835abe2af6d98fa89064b4_***_Guoqing Zhao
author Guoqing Zhao
author2 Guoqing Zhao
Jana Suklan
Shaofeng Liu
Carmen Lopez
Lise Hunter
format Journal article
container_title International Journal of Entrepreneurial Behavior & Research
container_volume 30
container_issue 2/3
container_start_page 632
publishDate 2023
institution Swansea University
issn 1355-2554
doi_str_mv 10.1108/ijebr-08-2022-0740
publisher Emerald
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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description Purpose: In a competitive environment, eHealth SMEs’ barriers to survival differ from those of large enterprises. Empirical research on barriers to eHealth SME’s in less prosperous areas has been largely neglected. This study fills this gap by employing an integrated approach to analyze barriers to the development of eHealth SMEs. Design/methodology/approach: We collected data through semi-structured interviews, and conducted thematic analysis to identify 16 barriers, which were used as inputs into total interpretive structural modeling (TISM) to build interrelationships among them and identify key barriers. Cross-impact matrix multiplication applied to classification (MICMAC) was then applied validate the TISM model and classify the 16 barriers into four categories. Findings: This study makes significant contributions to theory by identifying new barriers and their interrelationships, distinguishing key barriers, and classifying the barriers into four categories. We identify that transcultural problems are the key barrier and deserve particular attention. eHealth SMEs originating from regions with cultural value orientations, such as hierarchy and embeddedness, that differ from the UK’s affective autonomy orientation should strengthen their transcultural awareness when seeking to expand into UK markets. Originality/value: By employing an integrated approach to analyze barriers that impede the development of eHealth SMEs in a less prosperous area of the UK, this study raises entrepreneurs’ awareness of running businesses in places with different cultural value orientations.
published_date 2023-02-09T13:21:48Z
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