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Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt

Moustafa Elnadi, Ciro Troise, Paul Jones Orcid Logo, Mohamed Hani Gheith

Technological Forecasting and Social Change, Volume: 207, Start page: 123643

Swansea University Author: Paul Jones Orcid Logo

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DOI (Published version): 10.1016/j.techfore.2024.123643

Abstract

Despite numerous studies focusing on ride-sourcing services, most have concentrated on users' pre-usage behaviour. This study explores users' post-usage behaviour, aiming to identify significant factors affecting existing users' intentions to continue using app-based ride-sourcing ser...

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Published in: Technological Forecasting and Social Change
ISSN: 0040-1625
Published: Elsevier BV 2024
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URI: https://cronfa.swan.ac.uk/Record/cronfa67330
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spelling v2 67330 2024-08-07 Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt 21e2660aaa102fe36fc981880dd9e082 0000-0003-0417-9143 Paul Jones Paul Jones true false 2024-08-07 CBAE Despite numerous studies focusing on ride-sourcing services, most have concentrated on users' pre-usage behaviour. This study explores users' post-usage behaviour, aiming to identify significant factors affecting existing users' intentions to continue using app-based ride-sourcing services in Egypt. Integrating the Expectation-Confirmation Model (ECM), the Technology Acceptance Model (TAM), and the Technology Readiness Model (TRM), this research identifies key determinants influencing users' perceptions and continued usage intentions. An online questionnaire collected empirical data from 381 respondents, analysed using partial least squares structural equation modelling (PLS-SEM). The results highlight the essential roles of optimism, innovativeness, discomfort, and insecurity in shaping users' perceptions of ride-sourcing apps' usefulness. Additionally, perceived ease of use is determined by innovativeness and discomfort. Furthermore, users' continuance usage intention is significantly associated with satisfaction level, perceived usefulness, and perceived ease of use. This study's findings offer valuable insights for service providers, aiding their understanding of variables influencing users' decisions to continue using ride-sourcing apps and enabling them to retain and satisfy their current users effectively. Journal Article Technological Forecasting and Social Change 207 123643 Elsevier BV 0040-1625 Expectation-confirmation model; Technology readiness model; Ride-sourcing services; Shared mobility; Continuance use intention; Sharing economy 1 10 2024 2024-10-01 10.1016/j.techfore.2024.123643 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University SU Library paid the OA fee (TA Institutional Deal) Swansea University 2024-09-19T10:20:32.4543575 2024-08-07T10:05:43.2403349 Faculty of Humanities and Social Sciences School of Management - Business Management Moustafa Elnadi 1 Ciro Troise 2 Paul Jones 0000-0003-0417-9143 3 Mohamed Hani Gheith 4 67330__31057__138dfe5e46614015bcc9608c49abc780.pdf 67330.VoR.pdf 2024-08-07T10:12:24.3811272 Output 1531336 application/pdf Version of Record true © 2024 The Authors. This is an open access article under the CC BY license. true eng http://creativecommons.org/licenses/by/4.0/
title Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
spellingShingle Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
Paul Jones
title_short Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
title_full Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
title_fullStr Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
title_full_unstemmed Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
title_sort Exploring post-usage behaviour in app-based ride-sourcing services: Evidence from Egypt
author_id_str_mv 21e2660aaa102fe36fc981880dd9e082
author_id_fullname_str_mv 21e2660aaa102fe36fc981880dd9e082_***_Paul Jones
author Paul Jones
author2 Moustafa Elnadi
Ciro Troise
Paul Jones
Mohamed Hani Gheith
format Journal article
container_title Technological Forecasting and Social Change
container_volume 207
container_start_page 123643
publishDate 2024
institution Swansea University
issn 0040-1625
doi_str_mv 10.1016/j.techfore.2024.123643
publisher Elsevier BV
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
document_store_str 1
active_str 0
description Despite numerous studies focusing on ride-sourcing services, most have concentrated on users' pre-usage behaviour. This study explores users' post-usage behaviour, aiming to identify significant factors affecting existing users' intentions to continue using app-based ride-sourcing services in Egypt. Integrating the Expectation-Confirmation Model (ECM), the Technology Acceptance Model (TAM), and the Technology Readiness Model (TRM), this research identifies key determinants influencing users' perceptions and continued usage intentions. An online questionnaire collected empirical data from 381 respondents, analysed using partial least squares structural equation modelling (PLS-SEM). The results highlight the essential roles of optimism, innovativeness, discomfort, and insecurity in shaping users' perceptions of ride-sourcing apps' usefulness. Additionally, perceived ease of use is determined by innovativeness and discomfort. Furthermore, users' continuance usage intention is significantly associated with satisfaction level, perceived usefulness, and perceived ease of use. This study's findings offer valuable insights for service providers, aiding their understanding of variables influencing users' decisions to continue using ride-sourcing apps and enabling them to retain and satisfy their current users effectively.
published_date 2024-10-01T10:20:32Z
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score 11.028798

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