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How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?

Khalid Abbas, Bo Wen

Digital Entrepreneurship and Co-Creating Value Through Digital Encounters, Pages: 218 - 244

Swansea University Author: Bo Wen

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DOI (Published version): 10.4018/978-1-6684-7416-7.ch011.

Abstract

Underpinned by the rising application of social media to tourism and hospitality, this chapter discussed how various platforms influence tourists' destination selection in China by exploring different types of tourism information and Chinese social media platforms, thus analysing their applicat...

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Published in: Digital Entrepreneurship and Co-Creating Value Through Digital Encounters
ISBN: 1668474166 9781668474167
Published: IGI Global Publisher 2023
URI: https://cronfa.swan.ac.uk/Record/cronfa67486
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spelling v2 67486 2024-08-28 How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective? eaba06eb627d37047139753baf26f55b Bo Wen Bo Wen true false 2024-08-28 CBAE Underpinned by the rising application of social media to tourism and hospitality, this chapter discussed how various platforms influence tourists' destination selection in China by exploring different types of tourism information and Chinese social media platforms, thus analysing their application and influence on destination selection across the three-stage travel process. This chapter found that tourists' destination selection needs different tourism information produced by individual tourists, destination marketing organisations, and tourism businesses. Thus, Chinese social media platforms have been designed with different functions to apply to tourists' destination choices across three stages of travel. During this process, information characteristics (e.g., positive and negative comments, information variation, richness, and credibility) on these platforms generate positive and negative influences on tourists' destination selection. Based on these, the authors developed a framework for social media for destination selection that suggests several theoretical and managerial implications Book chapter Digital Entrepreneurship and Co-Creating Value Through Digital Encounters 218 244 IGI Global Publisher 1668474166 9781668474167 31 5 2023 2023-05-31 10.4018/978-1-6684-7416-7.ch011. COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University 2024-08-28T16:21:32.8981059 2024-08-28T16:13:23.7397207 School of Management Marketing and Strategy Khalid Abbas 1 Bo Wen 2
title How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
spellingShingle How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
Bo Wen
title_short How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
title_full How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
title_fullStr How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
title_full_unstemmed How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
title_sort How do Various Social Media Platforms Influence Chinese Tourists’ Destination Selection, from an information-searching and sharing perspective?
author_id_str_mv eaba06eb627d37047139753baf26f55b
author_id_fullname_str_mv eaba06eb627d37047139753baf26f55b_***_Bo Wen
author Bo Wen
author2 Khalid Abbas
Bo Wen
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container_title Digital Entrepreneurship and Co-Creating Value Through Digital Encounters
container_start_page 218
publishDate 2023
institution Swansea University
isbn 1668474166
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doi_str_mv 10.4018/978-1-6684-7416-7.ch011.
publisher IGI Global Publisher
college_str School of Management
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hierarchy_top_title School of Management
hierarchy_parent_id schoolofmanagement
hierarchy_parent_title School of Management
department_str Marketing and Strategy{{{_:::_}}}School of Management{{{_:::_}}}Marketing and Strategy
document_store_str 0
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description Underpinned by the rising application of social media to tourism and hospitality, this chapter discussed how various platforms influence tourists' destination selection in China by exploring different types of tourism information and Chinese social media platforms, thus analysing their application and influence on destination selection across the three-stage travel process. This chapter found that tourists' destination selection needs different tourism information produced by individual tourists, destination marketing organisations, and tourism businesses. Thus, Chinese social media platforms have been designed with different functions to apply to tourists' destination choices across three stages of travel. During this process, information characteristics (e.g., positive and negative comments, information variation, richness, and credibility) on these platforms generate positive and negative influences on tourists' destination selection. Based on these, the authors developed a framework for social media for destination selection that suggests several theoretical and managerial implications
published_date 2023-05-31T16:21:31Z
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score 11.028798

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