Journal article 6 views
Performing and unperforming entrepreneurial success: Confessions of a female role model
Journal of Small Business Management, Volume: 59, Issue: 5, Pages: 946 - 975
Swansea University Author: Sarah Marks
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DOI (Published version): 10.1080/00472778.2020.1865539
Abstract
Female role models are increasingly used in enterprise support to encourage women to open businesses. Although varied in detail, their public narratives generally follow a limited number of plots where hard work overcomes all obstacles and leads to emotionally fulfilling, rewarding careers while soc...
Published in: | Journal of Small Business Management |
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ISSN: | 0047-2778 1540-627X |
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Informa UK Limited
2021
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URI: | https://cronfa.swan.ac.uk/Record/cronfa67622 |
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v2 67622 2024-09-10 Performing and unperforming entrepreneurial success: Confessions of a female role model 72f2ac056429ecc76d1ad0a3911a13ea Sarah Marks Sarah Marks true false 2024-09-10 CBAE Female role models are increasingly used in enterprise support to encourage women to open businesses. Although varied in detail, their public narratives generally follow a limited number of plots where hard work overcomes all obstacles and leads to emotionally fulfilling, rewarding careers while societally enabled resource accumulation and financial returns are rarely mentioned. This autoethnographic inquiry critically examines one such publicly disseminated role model narrative, the author’s own, and contrasts it with an alternative, unspoken story. Using a narrative approach, performative lens, and insights from the role model literature, it offers a theoretically informed analysis of these contrasting accounts exploring how the relationship between individual agency and social context is occluded in role model narratives. It theorizes a performative paradox where, in order to meet the politically charged imperative to “inspire and empower” disadvantaged aspirants, role models simultaneously perform shared social identity and deny its impact. Implications for enterprise support are discussed. Journal Article Journal of Small Business Management 59 5 946 975 Informa UK Limited 0047-2778 1540-627X Gender, Entrepreneurship, Role Models, Autoethnography 3 9 2021 2021-09-03 10.1080/00472778.2020.1865539 http://dx.doi.org/10.1080/00472778.2020.1865539 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University Another institution paid the OA fee 2024-09-26T13:28:50.2770973 2024-09-10T12:13:37.4353713 School of Management Business Sarah Marks 1 |
title |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
spellingShingle |
Performing and unperforming entrepreneurial success: Confessions of a female role model Sarah Marks |
title_short |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
title_full |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
title_fullStr |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
title_full_unstemmed |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
title_sort |
Performing and unperforming entrepreneurial success: Confessions of a female role model |
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72f2ac056429ecc76d1ad0a3911a13ea |
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72f2ac056429ecc76d1ad0a3911a13ea_***_Sarah Marks |
author |
Sarah Marks |
author2 |
Sarah Marks |
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Journal article |
container_title |
Journal of Small Business Management |
container_volume |
59 |
container_issue |
5 |
container_start_page |
946 |
publishDate |
2021 |
institution |
Swansea University |
issn |
0047-2778 1540-627X |
doi_str_mv |
10.1080/00472778.2020.1865539 |
publisher |
Informa UK Limited |
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School of Management |
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School of Management |
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School of Management |
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Business{{{_:::_}}}School of Management{{{_:::_}}}Business |
url |
http://dx.doi.org/10.1080/00472778.2020.1865539 |
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description |
Female role models are increasingly used in enterprise support to encourage women to open businesses. Although varied in detail, their public narratives generally follow a limited number of plots where hard work overcomes all obstacles and leads to emotionally fulfilling, rewarding careers while societally enabled resource accumulation and financial returns are rarely mentioned. This autoethnographic inquiry critically examines one such publicly disseminated role model narrative, the author’s own, and contrasts it with an alternative, unspoken story. Using a narrative approach, performative lens, and insights from the role model literature, it offers a theoretically informed analysis of these contrasting accounts exploring how the relationship between individual agency and social context is occluded in role model narratives. It theorizes a performative paradox where, in order to meet the politically charged imperative to “inspire and empower” disadvantaged aspirants, role models simultaneously perform shared social identity and deny its impact. Implications for enterprise support are discussed. |
published_date |
2021-09-03T13:28:49Z |
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1811261663958007808 |
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11.028798 |