Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa

Simba, Amon; Rambe, Patient; Jones, Paul

doi:10.1016/j.techsoc.2025.103038

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Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa

Amon Simba

, Patient Rambe, Paul Jones

Technology in Society, Volume: 83, Start page: 103038

Swansea University Author: Paul Jones

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DOI (Published version): 10.1016/j.techsoc.2025.103038

Abstract

Research identifies digitalisation as the ‘holy grail’ of entrepreneurship. But the interplay of digital self-efficacy, technostress, and entrepreneurial behaviour in a non-Western setup is unsubstantiated. Using a digital technology-technostress-entrepreneurial intention interface, we examine multi...

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Published in:	Technology in Society
ISSN:	0160-791X 1879-3274
Published:	Elsevier BV 2025
Online Access:	Check full text
URI:	https://cronfa.swan.ac.uk/Record/cronfa70171

first_indexed	2025-08-12T07:55:33Z
last_indexed	2026-01-14T05:30:14Z
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spelling	2026-01-13T15:38:09.2399092 v2 70171 2025-08-12 Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa 21e2660aaa102fe36fc981880dd9e082 0000-0003-0417-9143 Paul Jones Paul Jones true false 2025-08-12 CBAE Research identifies digitalisation as the ‘holy grail’ of entrepreneurship. But the interplay of digital self-efficacy, technostress, and entrepreneurial behaviour in a non-Western setup is unsubstantiated. Using a digital technology-technostress-entrepreneurial intention interface, we examine multiple relationships influencing early-stage South African entrepreneurs. Regression results derived from 643 of these entrepreneurs confirm that digital self-efficacy impacts the link between perceived behavioural control and technostress. Entrepreneurial passion and the benefits of digital technology amplify this effect. Similarly, digital self-efficacy affects perceived behavioural control and technostress. However, the link between technostress and entrepreneurial passion is weak. Test results on the impact of technostress on entrepreneurial intention are inconclusive. Thus, the originality of these observations lies in revealing how ambivalence towards technology differentially influences the various relationships of digital self-efficacy, technostress, and entrepreneurial behavior in a non-Western context. This ambivalent effect at the intersection of digital technology, technostress, and entrepreneurial intention has socio-economic and policy implications. Journal Article Technology in Society 83 103038 Elsevier BV 0160-791X 1879-3274 Entrepreneurial intentions; Digital self-efficacy; Technostress; South African entrepreneurship; Digital transformation 1 12 2025 2025-12-01 10.1016/j.techsoc.2025.103038 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University Another institution paid the OA fee 2026-01-13T15:38:09.2399092 2025-08-12T08:36:34.0737402 Faculty of Humanities and Social Sciences School of Management - Business Management Amon Simba 0000-0002-0276-8211 1 Patient Rambe 2 Paul Jones 0000-0003-0417-9143 3 70171__35160__47418d3e6e224148af28602d126bf639.pdf 70171.VoR.pdf 2025-09-22T16:12:21.9699468 Output 1798644 application/pdf Version of Record true © 2025 The Authors. This is an open access article under the CC BY license. true eng http://creativecommons.org/licenses/by/4.0/
title	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
spellingShingle	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa Paul Jones
title_short	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
title_full	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
title_fullStr	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
title_full_unstemmed	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
title_sort	Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa
author_id_str_mv	21e2660aaa102fe36fc981880dd9e082
author_id_fullname_str_mv	21e2660aaa102fe36fc981880dd9e082_***_Paul Jones
author	Paul Jones
author2	Amon Simba Patient Rambe Paul Jones
format	Journal article
container_title	Technology in Society
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publishDate	2025
institution	Swansea University
issn	0160-791X 1879-3274
doi_str_mv	10.1016/j.techsoc.2025.103038
publisher	Elsevier BV
college_str	Faculty of Humanities and Social Sciences
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department_str	School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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description	Research identifies digitalisation as the ‘holy grail’ of entrepreneurship. But the interplay of digital self-efficacy, technostress, and entrepreneurial behaviour in a non-Western setup is unsubstantiated. Using a digital technology-technostress-entrepreneurial intention interface, we examine multiple relationships influencing early-stage South African entrepreneurs. Regression results derived from 643 of these entrepreneurs confirm that digital self-efficacy impacts the link between perceived behavioural control and technostress. Entrepreneurial passion and the benefits of digital technology amplify this effect. Similarly, digital self-efficacy affects perceived behavioural control and technostress. However, the link between technostress and entrepreneurial passion is weak. Test results on the impact of technostress on entrepreneurial intention are inconclusive. Thus, the originality of these observations lies in revealing how ambivalence towards technology differentially influences the various relationships of digital self-efficacy, technostress, and entrepreneurial behavior in a non-Western context. This ambivalent effect at the intersection of digital technology, technostress, and entrepreneurial intention has socio-economic and policy implications.
published_date	2025-12-01T05:30:41Z
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Entrepreneurship processes: Digital self-efficacy, technostress, and entrepreneurial behaviour in South Africa

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