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Young People’s Reflections on Gambling Marketing: A Survey of 11-24-Year-Olds in Great Britain

YouGov , Raffaello Rossi Orcid Logo, Glen Dighton Orcid Logo

Swansea University Author: Glen Dighton Orcid Logo

Abstract

This research explores children and young people’s views and attitudes towards gambling marketing in Great Britain, using survey data from 3,260 participants aged 11–24.

Published: 2025
Online Access: https://www.gambleaware.org/our-research/publication-library/articles/young-people-s-reflections-on-gambling-marketing-a-survey-of-11-24-year-olds-in-great-britain/
URI: https://cronfa.swan.ac.uk/Record/cronfa71425
Abstract: This research explores children and young people’s views and attitudes towards gambling marketing in Great Britain, using survey data from 3,260 participants aged 11–24.
Keywords: Gambling, Advertisement, Young People, Adolescents, Gaming, Brand, Marketing
College: Faculty of Medicine, Health and Life Sciences
Funders: GambleAware