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Journal article 1122 views

Exploring consumer adoption of proximity mobile payments

Emma Slade, Michael Williams, Yogesh Dwivedi Orcid Logo, Niall Piercy

Journal of Strategic Marketing, Volume: 23, Issue: 3, Pages: 209 - 223

Swansea University Authors: Emma Slade, Michael Williams, Yogesh Dwivedi Orcid Logo, Niall Piercy

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Published in: Journal of Strategic Marketing
ISSN: 0965-254X 1466-4488
Published: Informa UK Limited 2015
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa20620
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Keywords: Mobile payments; NFC; adoption; UTAUT2; trust; risk
College: Faculty of Humanities and Social Sciences
Issue: 3
Start Page: 209
End Page: 223