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Can Marketing Strategies Enhance the Adoption of Electronic Government Initiatives?

Antonis C. Simintiras, Yogesh Dwivedi Orcid Logo, Nripendra Rana Orcid Logo

International Journal of Electronic Government Research, Volume: 10, Issue: 2, Pages: 1 - 7

Swansea University Authors: Yogesh Dwivedi Orcid Logo, Nripendra Rana Orcid Logo

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Published in: International Journal of Electronic Government Research
ISSN: 1548-3886 1548-3894
Published: IGI Global 2014
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa21507
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College: Faculty of Humanities and Social Sciences
Issue: 2
Start Page: 1
End Page: 7