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Africa rising in an emerging world: an international marketing perspective / Joseph Amankwah-Amoah; Nathaniel Boso; Yaw Debrah

International Marketing Review, Volume: 35, Issue: 4, Pages: 550 - 559

Swansea University Author: Yaw, Debrah

Published in: International Marketing Review
ISSN: 0265-1335
Published: 2018
Online Access: Check full text

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Issue: 4
Start Page: 550
End Page: 559