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International marketing strategies of emerging market firms / Nathaniel Boso; Yaw Debrah; Joseph Amankwah-Amoah

International Marketing Review, Volume: 35, Issue: 2, Pages: 202 - 214

Swansea University Author: Yaw, Debrah

Published in: International Marketing Review
ISSN: 0265-1335
Published: 2018
Online Access: Check full text

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College: School of Management
Issue: 2
Start Page: 202
End Page: 214