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Consumer guilt review: A practical guide for researchers

Ghadeer G. Kayal, Nripendra Rana Orcid Logo, Antonis C. Simintiras

The Marketing Review, Volume: 18, Issue: 2, Pages: 201 - 224

Swansea University Author: Nripendra Rana Orcid Logo

Published in: The Marketing Review
ISSN: 1469-347X
Published: 2018
Online Access: Check full text

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College: Faculty of Humanities and Social Sciences
Issue: 2
Start Page: 201
End Page: 224