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Deconstructing Supermarket Intervention Effects on Fruit and Vegetable Consumption in Areas of Limited Retail Access: Evidence from the Seacroft Study / Len Gill, Simon Rudkin

Environment and Planning A: Economy and Space, Volume: 46, Issue: 3, Pages: 649 - 665

Swansea University Author: Simon Rudkin

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DOI (Published version): 10.1068/a45675

Abstract

Existing work on the impact of supermarket interventions in areas of limited retail accessibility, so called food deserts, had focused on average effects. However, the conclusion that average fruit and vegetable intake rises masks an important distributional impact. Taking data from the only before...

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Published in: Environment and Planning A: Economy and Space
ISSN: 0308-518X 1472-3409
Published: 2014
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URI: https://cronfa.swan.ac.uk/Record/cronfa43660
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Abstract: Existing work on the impact of supermarket interventions in areas of limited retail accessibility, so called food deserts, had focused on average effects. However, the conclusion that average fruit and vegetable intake rises masks an important distributional impact. Taking data from the only before and after study of dietary behaviour responses to a new supermarket opening, the Seacroft Intervention Study. Using quantile regression we show that those whose consumption of fruit and vegetables was lowest do not see benefits from the new store, whilst those whose consumption was high before the opening consume significantly more. Average effects are thus dominated by the latter and led to the use of intervention stores in food deserts globally. However, our work shows this may not have benefited the low consumers that it was targeted at.
College: School of Management
Issue: 3
Start Page: 649
End Page: 665