Journal article 454 views
Recognising new market opportunities and selecting appropriate segments
Bruce Prideaux,
Jenny Cave,
Michelle Thompson,
Jonathan Sibtain,
Jenny Cave
Journal of Vacation Marketing, Volume: 18, Issue: 4, Pages: 287 - 299
Swansea University Author: Jenny Cave
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DOI (Published version): 10.1177/1356766712461102
Abstract
Recognising new market opportunities and selecting appropriate segments
Published in: | Journal of Vacation Marketing |
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ISSN: | 1356-7667 1479-1870 |
Published: |
2012
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Online Access: |
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URI: | https://cronfa.swan.ac.uk/Record/cronfa44615 |
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2018-09-26T11:36:43.4368494 v2 44615 2018-09-26 Recognising new market opportunities and selecting appropriate segments 66103458376afc76e1da55ba7fee19da Jenny Cave Jenny Cave true false 2018-09-26 Journal Article Journal of Vacation Marketing 18 4 287 299 1356-7667 1479-1870 31 12 2012 2012-12-31 10.1177/1356766712461102 COLLEGE NANME COLLEGE CODE Swansea University 2018-09-26T11:36:43.4368494 2018-09-26T11:36:43.2313317 Faculty of Humanities and Social Sciences School of Management - Business Management Bruce Prideaux 1 Jenny Cave 2 Michelle Thompson 3 Jonathan Sibtain 4 Jenny Cave 5 |
title |
Recognising new market opportunities and selecting appropriate segments |
spellingShingle |
Recognising new market opportunities and selecting appropriate segments Jenny Cave |
title_short |
Recognising new market opportunities and selecting appropriate segments |
title_full |
Recognising new market opportunities and selecting appropriate segments |
title_fullStr |
Recognising new market opportunities and selecting appropriate segments |
title_full_unstemmed |
Recognising new market opportunities and selecting appropriate segments |
title_sort |
Recognising new market opportunities and selecting appropriate segments |
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66103458376afc76e1da55ba7fee19da |
author_id_fullname_str_mv |
66103458376afc76e1da55ba7fee19da_***_Jenny Cave |
author |
Jenny Cave |
author2 |
Bruce Prideaux Jenny Cave Michelle Thompson Jonathan Sibtain Jenny Cave |
format |
Journal article |
container_title |
Journal of Vacation Marketing |
container_volume |
18 |
container_issue |
4 |
container_start_page |
287 |
publishDate |
2012 |
institution |
Swansea University |
issn |
1356-7667 1479-1870 |
doi_str_mv |
10.1177/1356766712461102 |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
hierarchy_parent_title |
Faculty of Humanities and Social Sciences |
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School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management |
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published_date |
2012-12-31T03:55:54Z |
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11.036553 |