Journal article 983 views
The diffusion of IP telephony and vendors’ commercialisation strategies,
Ioanna D Constantiou,
Anastasia Papazafeiropoulou,
Yogesh Dwivedi 
Journal of Information Technology, Volume: 24, Issue: 1, Pages: 25 - 34
Swansea University Author:
Yogesh Dwivedi
Full text not available from this repository: check for access using links below.
DOI (Published version): 10.1057/jit.2008.29
Abstract
The Internet telephony (IP telephony) has been presented as a technology that can replace existing fixed-line services and disrupt the telecommunications industry by offering new low-priced services. This study investigates the diffusion of IP telephony in Denmark by<br />focusing on vendors’...
| Published in: | Journal of Information Technology |
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| ISSN: | 0268-3962 |
| Published: |
Palgrave Macmillan
2009
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa5165 |
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| Abstract: |
The Internet telephony (IP telephony) has been presented as a technology that can replace existing fixed-line services and disrupt the telecommunications industry by offering new low-priced services. This study investigates the diffusion of IP telephony in Denmark by<br />focusing on vendors’ commercialisation strategies. The theory of disruptive innovation is introduced to investigate vendors’ perceptions about IP telephony and explore their strategies that affect the diffusion process in the residential market. The analysis is based on interview data collected from the key market players. The study’s findings suggest that IP telephony is treated as a sustaining innovation that goes beyond the typical voice transmission and enables provision of advanced services such as video telephony. |
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| Keywords: |
IP telephony; commercialisation strategies; diffusion process; disruptive innovation |
| College: |
Faculty of Humanities and Social Sciences |
| Issue: |
1 |
| Start Page: |
25 |
| End Page: |
34 |