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Achieving superior organizational performance via big data predictive analytics: A dynamic capability view / Shivam Gupta; Vinayak A. Drave; Yogesh Dwivedi; Abdullah M. Baabdullah; Elvira Ismagilova

Industrial Marketing Management

Swansea University Author: Yogesh, Dwivedi

  • Accepted Manuscript under embargo until: 10th November 2021
Published in: Industrial Marketing Management
ISSN: 0019-8501
Published: Elsevier BV 2019
Online Access: Check full text

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College: School of Management