Quality Choice when Brand Image Matters
Date first appeared online | |
DOI | 10.1628/093245611794656499 |
Authors | Wohlschlegel A. |
Journal Name | Journal of Institutional and Theoretical Economics |
Volume | 167 |
Date first appeared online | |
DOI | 10.1628/093245611794656499 |
Authors | Wohlschlegel A. |
Journal Name | Journal of Institutional and Theoretical Economics |
Volume | 167 |