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Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter

David Cheruiyot, Charu Uppal

Journal of African Media Studies, Volume: 11, Issue: 2, Pages: 257 - 274

Swansea University Author: Charu Uppal

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Abstract

Pan-Africanism, a concept that attempts to capture the essence of being an African, needs to be reconsidered in the age of social media. In this article, we examine how Twitter users negotiate the question of African identity through humorous hashtagdriven conversations. We specifically question whe...

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Published in: Journal of African Media Studies
ISSN: 2040-199X
Published: Intellect 2019
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URI: https://cronfa.swan.ac.uk/Record/cronfa58147
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spelling 2021-10-25T15:56:26.3261817 v2 58147 2021-09-29 Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter 6c13edc929cf7fc4ec47f4a4257c1b36 Charu Uppal Charu Uppal true false 2021-09-29 AMED Pan-Africanism, a concept that attempts to capture the essence of being an African, needs to be reconsidered in the age of social media. In this article, we examine how Twitter users negotiate the question of African identity through humorous hashtagdriven conversations. We specifically question whether a new kind of Pan-Africanism is emerging on Africa’s Twitterverse through the use of a popular hashtag in 2015, #IfAfricaWasABar. In our analysis of tweets linked to #IfAfricaWasABar, we conclude that Twitter provides temporary solidarity by engaging users in humorous exchanges regarding the sociocultural, political and economic issues that define the African continental condition today. Journal Article Journal of African Media Studies 11 2 257 274 Intellect 2040-199X #IfAfricaWasABar; Pan-Africanism; Twitter; globalization; humour; identity 1 6 2019 2019-06-01 10.1386/jams.11.2.257_1 COLLEGE NANME Media COLLEGE CODE AMED Swansea University Joint Committee for Nordic Research Councils in the Humanities and Social Sciences (NOS-HS). Project number: 219816/F10. 2021-10-25T15:56:26.3261817 2021-09-29T14:18:49.9621018 Faculty of Humanities and Social Sciences School of Culture and Communication - Media, Communications, Journalism and PR David Cheruiyot 1 Charu Uppal 2 58147__21293__57ae3d9b8e614dc1baced9339e787cd1.pdf 58147.pdf 2021-10-25T15:54:31.5409382 Output 783104 application/pdf Version of Record true This work is licensed under Creative Commons Attribution Non Commercial No Derivatives 4.0 (CC BY-NC-ND 4.0 true eng https://creativecommons.org/licenses/by-nc-nd/4.0/
title Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
spellingShingle Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
Charu Uppal
title_short Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
title_full Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
title_fullStr Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
title_full_unstemmed Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
title_sort Pan-Africanism as a laughing matter: (Funny) expressions of African identity on Twitter
author_id_str_mv 6c13edc929cf7fc4ec47f4a4257c1b36
author_id_fullname_str_mv 6c13edc929cf7fc4ec47f4a4257c1b36_***_Charu Uppal
author Charu Uppal
author2 David Cheruiyot
Charu Uppal
format Journal article
container_title Journal of African Media Studies
container_volume 11
container_issue 2
container_start_page 257
publishDate 2019
institution Swansea University
issn 2040-199X
doi_str_mv 10.1386/jams.11.2.257_1
publisher Intellect
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Culture and Communication - Media, Communications, Journalism and PR{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Culture and Communication - Media, Communications, Journalism and PR
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description Pan-Africanism, a concept that attempts to capture the essence of being an African, needs to be reconsidered in the age of social media. In this article, we examine how Twitter users negotiate the question of African identity through humorous hashtagdriven conversations. We specifically question whether a new kind of Pan-Africanism is emerging on Africa’s Twitterverse through the use of a popular hashtag in 2015, #IfAfricaWasABar. In our analysis of tweets linked to #IfAfricaWasABar, we conclude that Twitter provides temporary solidarity by engaging users in humorous exchanges regarding the sociocultural, political and economic issues that define the African continental condition today.
published_date 2019-06-01T04:14:26Z
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score 11.012857