Journal article 9 views
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation
Yang Liu
,
Liangjie Lin
,
Lin Jiang,
Weizhe Zhang,
Xuan Wang,
Mehdi Gheisari
,
Tao Gong,
Chao Gao,
Hamid Esmaeili Najafabadi
Software: Practice and Experience, Volume: 53, Issue: 8, Pages: 1700 - 1721
Swansea University Author:
Yang Liu
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DOI (Published version): 10.1002/spe.3209
Abstract
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation
Published in: | Software: Practice and Experience |
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ISSN: | 0038-0644 1097-024X |
Published: |
Wiley
2023
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URI: | https://cronfa.swan.ac.uk/Record/cronfa67206 |
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CCF-Tencent Rhino-Bird Open Research Fund. Grant Number: CCF-TencentRAGR20210132
Peng Cheng Laboratory Project. Grant Number: PCL2021A02
Guangdong Provincial Key Laboratory of Novel Security Intelligence Technologies. Grant Number: 2022B1212010005
Shenzhen Basic Research (General Project). Grant Number: JCYJ20190806142601687
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v2 67206 2024-07-29 A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation ba37dab58c9093dc63c79001565b75d4 0000-0003-2486-5765 Yang Liu Yang Liu true false 2024-07-29 MACS Journal Article Software: Practice and Experience 53 8 1700 1721 Wiley 0038-0644 1097-024X advertising attribution; blockchain; data forgery; data leakage; privacy-preserving; trust 1 8 2023 2023-08-01 10.1002/spe.3209 COLLEGE NANME Mathematics and Computer Science School COLLEGE CODE MACS Swansea University National Key Research and Development Program of China. Grant Number: 2020YFB1005805 CCF-Tencent Rhino-Bird Open Research Fund. Grant Number: CCF-TencentRAGR20210132 Peng Cheng Laboratory Project. Grant Number: PCL2021A02 Guangdong Provincial Key Laboratory of Novel Security Intelligence Technologies. Grant Number: 2022B1212010005 Shenzhen Basic Research (General Project). Grant Number: JCYJ20190806142601687 Shenzhen Stable Supporting Program (General Project). Grant Number: GXWD20201230155427003-20200821160539001 2024-08-29T12:57:57.2977031 2024-07-29T12:46:44.6480109 Faculty of Science and Engineering School of Mathematics and Computer Science - Computer Science Yang Liu 0000-0003-2486-5765 1 Liangjie Lin 0000-0003-3464-7753 2 Lin Jiang 3 Weizhe Zhang 4 Xuan Wang 5 Mehdi Gheisari 0000-0002-5643-0021 6 Tao Gong 7 Chao Gao 8 Hamid Esmaeili Najafabadi 9 |
title |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
spellingShingle |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation Yang Liu |
title_short |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
title_full |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
title_fullStr |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
title_full_unstemmed |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
title_sort |
A blockchain‐based privacy‐preserving advertising attribution architecture: Requirements, design, and a prototype implementation |
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ba37dab58c9093dc63c79001565b75d4 |
author_id_fullname_str_mv |
ba37dab58c9093dc63c79001565b75d4_***_Yang Liu |
author |
Yang Liu |
author2 |
Yang Liu Liangjie Lin Lin Jiang Weizhe Zhang Xuan Wang Mehdi Gheisari Tao Gong Chao Gao Hamid Esmaeili Najafabadi |
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Journal article |
container_title |
Software: Practice and Experience |
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53 |
container_issue |
8 |
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1700 |
publishDate |
2023 |
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Swansea University |
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0038-0644 1097-024X |
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10.1002/spe.3209 |
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Wiley |
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Faculty of Science and Engineering |
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Faculty of Science and Engineering |
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facultyofscienceandengineering |
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Faculty of Science and Engineering |
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School of Mathematics and Computer Science - Computer Science{{{_:::_}}}Faculty of Science and Engineering{{{_:::_}}}School of Mathematics and Computer Science - Computer Science |
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published_date |
2023-08-01T12:57:56Z |
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1808723005789962240 |
score |
11.0241995 |