Corporate Social Responsibility initiatives and strategic marketing imperatives

Journal article 1491 views

Nigel F Piercy, Nikala Lane

Social Business, Volume: 1, Issue: 4, Pages: 325 - 345

Swansea University Author: Nikala Lane

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DOI (Published version): 10.1362/204440811X13256957643375

Published in:	Social Business
ISSN:	2044-9860
Published:	2011
Online Access:	Check full text
URI:	https://cronfa.swan.ac.uk/Record/cronfa15864

College:	Faculty of Humanities and Social Sciences
Issue:	4
Start Page:	325
End Page:	345