Journal article 1181 views
Corporate Social Responsibility initiatives and strategic marketing imperatives
Nigel F Piercy,
Nikala Lane
Social Business, Volume: 1, Issue: 4, Pages: 325 - 345
Swansea University Author: Nikala Lane
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DOI (Published version): 10.1362/204440811X13256957643375
Abstract
Corporate Social Responsibility initiatives and strategic marketing imperatives
Published in: | Social Business |
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ISSN: | 2044-9860 |
Published: |
2011
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URI: | https://cronfa.swan.ac.uk/Record/cronfa15864 |
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2013-11-05T11:44:29.1323636 v2 15864 2013-09-10 Corporate Social Responsibility initiatives and strategic marketing imperatives b0a79b68c09ed9c9d624888f2926e4da Nikala Lane Nikala Lane true false 2013-09-10 Journal Article Social Business 1 4 325 345 2044-9860 31 12 2011 2011-12-31 10.1362/204440811X13256957643375 COLLEGE NANME COLLEGE CODE Swansea University 2013-11-05T11:44:29.1323636 2013-09-10T11:44:11.3284001 Faculty of Humanities and Social Sciences School of Management - Business Management Nigel F Piercy 1 Nikala Lane 2 |
title |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
spellingShingle |
Corporate Social Responsibility initiatives and strategic marketing imperatives Nikala Lane |
title_short |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
title_full |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
title_fullStr |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
title_full_unstemmed |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
title_sort |
Corporate Social Responsibility initiatives and strategic marketing imperatives |
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b0a79b68c09ed9c9d624888f2926e4da |
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b0a79b68c09ed9c9d624888f2926e4da_***_Nikala Lane |
author |
Nikala Lane |
author2 |
Nigel F Piercy Nikala Lane |
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Journal article |
container_title |
Social Business |
container_volume |
1 |
container_issue |
4 |
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325 |
publishDate |
2011 |
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Swansea University |
issn |
2044-9860 |
doi_str_mv |
10.1362/204440811X13256957643375 |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
department_str |
School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management |
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published_date |
2011-12-31T03:18:05Z |
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11.035655 |