Journal article 392 views
A Framework for NPD in the SME Context. Journal of General Management.
Shuyu Lin,
Niall Piercy
Journal of General Management, Volume: 18, Issue: 2, Pages: 61 - 78
Swansea University Author: Niall Piercy
Abstract
A Framework for NPD in the SME Context. Journal of General Management.
| Published in: | Journal of General Management |
|---|---|
| Published: |
2012
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa21814 |
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| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
2 |
| Start Page: |
61 |
| End Page: |
78 |