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Social Media in Marketing: A Review and Analysis of the Existing Literature / Nripendra, Rana; Yogesh, Dwivedi

Telematics and Informatics

Swansea University Authors: Nripendra, Rana, Yogesh, Dwivedi

Published in: Telematics and Informatics
ISSN: 07365853
Published: 2017
Online Access: Check full text

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College: School of Management