Journal article 512 views
Developing a new DMO marketing evaluation framework
N. Morgan,
E. Hastings,
A. Pritchard,
Nigel Morgan 
Journal of Vacation Marketing, Volume: 18, Issue: 1, Pages: 73 - 89
Swansea University Author:
Nigel Morgan
Full text not available from this repository: check for access using links below.
DOI (Published version): 10.1177/1356766711432225
Abstract
Developing a new DMO marketing evaluation framework
| Published in: | Journal of Vacation Marketing |
|---|---|
| ISSN: | 1356-7667 1479-1870 |
| Published: |
2012
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa36347 |
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| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
1 |
| Start Page: |
73 |
| End Page: |
89 |