Journal article 622 views
Selling the Celtic Arc to the USA: a comparative analysis of the destination brochure images used in the marketing of Ireland, Scotland and Wales
Journal of Vacation Marketing, Volume: 2, Issue: 4, Pages: 346 - 365
Swansea University Author: Nigel Morgan
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DOI (Published version): 10.1177/135676679600200406
Abstract
Selling the Celtic Arc to the USA: a comparative analysis of the destination brochure images used in the marketing of Ireland, Scotland and Wales
Published in: | Journal of Vacation Marketing |
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ISSN: | 1356-7667 1479-1870 |
Published: |
1996
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Online Access: |
Check full text
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URI: | https://cronfa.swan.ac.uk/Record/cronfa36394 |
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College: |
Faculty of Humanities and Social Sciences |
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Issue: |
4 |
Start Page: |
346 |
End Page: |
365 |