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Conference Paper/Proceeding/Abstract 434 views

Reinventing how Students Engage with Core Marketing Content through Learning Science

Sarah Owens Orcid Logo, Samantha Burvill Orcid Logo, Kate Organ Orcid Logo, Tom Hill

Academy of Marketing Special Session

Swansea University Authors: Sarah Owens Orcid Logo, Samantha Burvill Orcid Logo, Kate Organ Orcid Logo

Published in: Academy of Marketing Special Session
Published: Stirling 2018 Academy of Marketing Special Session 2018
Online Access: https://www.academyofmarketing.org/conference/conference-history/conference-2018/am2018-special-sessions/
URI: https://cronfa.swan.ac.uk/Record/cronfa48580
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