Measuring social media influencer index- insights from facebook, Twitter and Instagram
| Date first appeared online | 26/03/2019 |
| DOI | 10.1016/j.jretconser.2019.03.012 |
| Authors | Dwivedi Y. |
| Journal Name | Journal of Retailing and Consumer Services |
| Volume | 49 |
Documents
- MeasuringSocialMediaInfluencerIndexV5.pdf , Book, Released under the terms of a Creative Commons Attribution Non-Commercial No Derivatives License (CC-BY-NC-ND).