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Multichannel integration quality: A systematic review and agenda for future research

Tasnim M Taufique Hossain, Shahriar Akter, Uraiporn Kattiyapornpong, Yogesh Dwivedi Orcid Logo

Journal of Retailing and Consumer Services, Volume: 49, Pages: 154 - 163

Swansea University Author: Yogesh Dwivedi Orcid Logo

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Published in: Journal of Retailing and Consumer Services
ISSN: 0969-6989
Published: Elsevier BV 2019
Online Access: Check full text

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Keywords: Multichannel integration quality; Cross-channel retailing; Service quality; Multichannel system; Thematic analysis
College: Faculty of Humanities and Social Sciences
Start Page: 154
End Page: 163