The impact of online vs. offline acculturation on purchase intentions: A multigroup analysis of the role of education
| Date first appeared online | 23/05/2020 |
| DOI | 10.1016/j.jbusres.2020.05.011 |
| Authors | Dwivedi Y. |
| Journal Name | Journal of Business Research |
| Volume |
Documents
- JOBR-D-20-00990_ANONYMOUS MANUSCRIPT_3MAY2020.pdf , Book, Released under the terms of a Creative Commons Attribution Non-Commercial No Derivatives License (CC-BY-NC-ND).