Journal article 696 views 247 downloads
Using artificial intelligence to detect crisis related to events: Decision making in B2B by artificial intelligence
Aydin Farrokhi,
Farid Shirazi,
Nick Hajli 
,
Mina Tajvidi
,
Mina Tajvidi
Industrial Marketing Management, Volume: 91, Pages: 257 - 273
Swansea University Author:
Nick Hajli
-
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DOI (Published version): 10.1016/j.indmarman.2020.09.015
Abstract
Using artificial intelligence to detect crisis related to events: Decision making in B2B by artificial intelligence
| Published in: | Industrial Marketing Management |
|---|---|
| ISSN: | 0019-8501 |
| Published: |
Elsevier BV
2020
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| Online Access: |
Check full text
|
| URI: | https://cronfa.swan.ac.uk/Record/cronfa55363 |
| Tags: |
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| Keywords: |
Big data; Artificial intelligence; Machine learning; Data mining; Sentiment analytics |
|---|---|
| College: |
Faculty of Humanities and Social Sciences |
| Start Page: |
257 |
| End Page: |
273 |