No Cover Image

Journal article 1462 views 2755 downloads

Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions

Runyue Han, Hugo K.S. Lam, Yuanzhu Zhan, Yichuan Wang, Yogesh Dwivedi, Kim Hua Tan

Industrial Management & Data Systems, Volume: 121, Issue: 12

Swansea University Author: Yogesh Dwivedi

  • IMDS-revised version 14 July.pdf

    PDF | Accepted Manuscript

    Released under the terms of a Creative Commons Attribution Non-commercial International Licence 4.0 (CC BY-NC 4.0)

    Download (1.04MB)

Check full text

DOI (Published version): 10.1108/imds-05-2021-0300

Published in: Industrial Management & Data Systems
ISSN: 0263-5577
Published: Emerald 2021
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa57462
first_indexed 2021-07-27T21:45:45Z
last_indexed 2025-02-26T05:24:47Z
id cronfa57462
recordtype SURis
fullrecord <?xml version="1.0"?><rfc1807><datestamp>2025-02-25T14:11:49.3157466</datestamp><bib-version>v2</bib-version><id>57462</id><entry>2021-07-27</entry><title>Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions</title><swanseaauthors><author><sid>d154596e71b99ad1285563c8fdd373d7</sid><firstname>Yogesh</firstname><surname>Dwivedi</surname><name>Yogesh Dwivedi</name><active>true</active><ethesisStudent>false</ethesisStudent></author></swanseaauthors><date>2021-07-27</date><abstract/><type>Journal Article</type><journal>Industrial Management &amp; Data Systems</journal><volume>121</volume><journalNumber>12</journalNumber><paginationStart/><paginationEnd/><publisher>Emerald</publisher><placeOfPublication/><isbnPrint/><isbnElectronic/><issnPrint>0263-5577</issnPrint><issnElectronic/><keywords>Artificial intelligence, business-to-business marketing, innovation, systematic literature review, bibliometric analysis, content analysis</keywords><publishedDay>13</publishedDay><publishedMonth>8</publishedMonth><publishedYear>2021</publishedYear><publishedDate>2021-08-13</publishedDate><doi>10.1108/imds-05-2021-0300</doi><url/><notes/><college>COLLEGE NANME</college><CollegeCode>COLLEGE CODE</CollegeCode><institution>Swansea University</institution><apcterm/><funders/><projectreference/><lastEdited>2025-02-25T14:11:49.3157466</lastEdited><Created>2021-07-27T22:40:14.5571276</Created><path><level id="1">Faculty of Humanities and Social Sciences</level><level id="2">School of Management - Business Management</level></path><authors><author><firstname>Runyue</firstname><surname>Han</surname><order>1</order></author><author><firstname>Hugo K.S.</firstname><surname>Lam</surname><order>2</order></author><author><firstname>Yuanzhu</firstname><surname>Zhan</surname><order>3</order></author><author><firstname>Yichuan</firstname><surname>Wang</surname><order>4</order></author><author><firstname>Yogesh</firstname><surname>Dwivedi</surname><order>5</order></author><author><firstname>Kim Hua</firstname><surname>Tan</surname><order>6</order></author></authors><documents><document><filename>57462__20468__435a0e79b5384ab5b6ee1b5b194f2c42.pdf</filename><originalFilename>IMDS-revised version 14 July.pdf</originalFilename><uploaded>2021-07-27T22:45:26.5170940</uploaded><type>Output</type><contentLength>1085783</contentLength><contentType>application/pdf</contentType><version>Accepted Manuscript</version><cronfaStatus>true</cronfaStatus><documentNotes>Released under the terms of a Creative Commons Attribution Non-commercial International Licence 4.0 (CC BY-NC 4.0)</documentNotes><copyrightCorrect>true</copyrightCorrect><language>eng</language><licence>https://creativecommons.org/licenses/by-nc/4.0/</licence></document></documents><OutputDurs/></rfc1807>
spelling 2025-02-25T14:11:49.3157466 v2 57462 2021-07-27 Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions d154596e71b99ad1285563c8fdd373d7 Yogesh Dwivedi Yogesh Dwivedi true false 2021-07-27 Journal Article Industrial Management & Data Systems 121 12 Emerald 0263-5577 Artificial intelligence, business-to-business marketing, innovation, systematic literature review, bibliometric analysis, content analysis 13 8 2021 2021-08-13 10.1108/imds-05-2021-0300 COLLEGE NANME COLLEGE CODE Swansea University 2025-02-25T14:11:49.3157466 2021-07-27T22:40:14.5571276 Faculty of Humanities and Social Sciences School of Management - Business Management Runyue Han 1 Hugo K.S. Lam 2 Yuanzhu Zhan 3 Yichuan Wang 4 Yogesh Dwivedi 5 Kim Hua Tan 6 57462__20468__435a0e79b5384ab5b6ee1b5b194f2c42.pdf IMDS-revised version 14 July.pdf 2021-07-27T22:45:26.5170940 Output 1085783 application/pdf Accepted Manuscript true Released under the terms of a Creative Commons Attribution Non-commercial International Licence 4.0 (CC BY-NC 4.0) true eng https://creativecommons.org/licenses/by-nc/4.0/
title Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
spellingShingle Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
Yogesh Dwivedi
title_short Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_full Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_fullStr Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_full_unstemmed Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_sort Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
author_id_str_mv d154596e71b99ad1285563c8fdd373d7
author_id_fullname_str_mv d154596e71b99ad1285563c8fdd373d7_***_Yogesh Dwivedi
author Yogesh Dwivedi
author2 Runyue Han
Hugo K.S. Lam
Yuanzhu Zhan
Yichuan Wang
Yogesh Dwivedi
Kim Hua Tan
format Journal article
container_title Industrial Management & Data Systems
container_volume 121
container_issue 12
publishDate 2021
institution Swansea University
issn 0263-5577
doi_str_mv 10.1108/imds-05-2021-0300
publisher Emerald
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
document_store_str 1
active_str 0
published_date 2021-08-13T04:53:01Z
_version_ 1851548637783392256
score 11.090091

Similar Items