A broad overview of interactive digital marketing: A bibliometric network analysis
| Date first appeared online | 13/04/2021 |
| DOI | 10.1016/j.jbusres.2021.03.061 |
| Authors | Dwivedi Y. |
| Journal Name | Journal of Business Research |
| Volume | 131 |
Documents
- R4 Manuscript DM Biblio FINAL 03.21.21.pdf , Book, ©2021 All rights reserved. All article content, except where otherwise noted, is licensed under a Creative Commons Attribution Non-Commercial No Derivatives License (CC-BY-NC-ND)