Social media marketing system: conceptualization, scale development and validation
Date first appeared online | 05/07/2022 |
DOI | 10.1108/intr-06-2021-0393 |
Authors | Dwivedi Y. |
Journal Name | Internet Research |
Volume | 33 |
Documents
- 2022_06_01_Manuscript.pdf , Book, Copyright © 2022, Emerald Publishing Limited. Released under the terms of a Creative Commons Attribution Non-Commercial License (CC-BY-NC).