A meta-analysis of antecedents and consequences of eWOM credibility: Investigation of moderating role of culture and platform type
| Date first appeared online | 07/09/2022 |
| DOI | 10.1016/j.jbusres.2022.08.056 |
| Authors | Dwivedi Y. |
| Journal Name | Journal of Business Research |
| Volume | 154 |
Documents
- PS JOBR eWOM Credibility_Third Revision.pdf , Book, ©2022 All rights reserved. All article content, except where otherwise noted, is licensed under a Creative Commons Attribution Non-Commercial No Derivatives License (CC-BY-NC-ND)