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How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis

Maria Pournara Orcid Logo

SAGE Research Methods: Doing Research Online

Swansea University Author: Maria Pournara Orcid Logo

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DOI (Published version): 10.4135/9781529611311

Abstract

This How-to Guide describes what qualitative media analysis is, when and how it can be used to research online newspaper articles and shows how to draft a protocol to address the research problem under investigation. The guide also discusses similarities and differences between the more traditional...

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Published in: SAGE Research Methods: Doing Research Online
ISBN: 9781529611311
Published: 1 Oliver’s Yard, 55 City Road, London EC1Y 1SP United Kingdom  SAGE Publications, Ltd. 2022
URI: https://cronfa.swan.ac.uk/Record/cronfa61894
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first_indexed 2022-11-12T09:41:55Z
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spelling 2022-11-30T13:50:28.3269332 v2 61894 2022-11-12 How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis 2dbbdb83f033617cd588a975ac948905 0000-0001-9667-1826 Maria Pournara Maria Pournara true false 2022-11-12 CSSP This How-to Guide describes what qualitative media analysis is, when and how it can be used to research online newspaper articles and shows how to draft a protocol to address the research problem under investigation. The guide also discusses similarities and differences between the more traditional quantitative content analysis often used in media research and the more recent qualitative content analysis which is far less rigid and puts emphasis on the researcher’s reflexivity and ability to interact with the materials to arrive at more meaningful conclusions with regard to the communication of messages. Furthermore, an overview of the 12 stages of the qualitative content analysis process is presented and a specific focus is placed on studying online newspaper articles. The 12 stages of the process include steps such as identifying a theoretical problem, finding documents, developing a protocol, collecting, coding, organising data, data analysis, and creating a final report. A more specific focus is then placed on how to develop a protocol which can meaningfully address the research question(s) and help categorise the data. The guide finishes with an example of a protocol used in a research project on organised crime representations in British national newspapers and a brief discussion on some of the research decisions and choices that guided its drafting, examination, and revision. Book SAGE Research Methods: Doing Research Online SAGE Publications, Ltd. 1 Oliver’s Yard, 55 City Road, London EC1Y 1SP United Kingdom  9781529611311 12 7 2022 2022-07-12 10.4135/9781529611311 COLLEGE NANME Criminology, Sociology and Social Policy COLLEGE CODE CSSP Swansea University Not Required 2022-11-30T13:50:28.3269332 2022-11-12T09:36:56.0407424 Faculty of Humanities and Social Sciences School of Social Sciences - Criminology, Sociology and Social Policy Maria Pournara 0000-0001-9667-1826 1
title How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
spellingShingle How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
Maria Pournara
title_short How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
title_full How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
title_fullStr How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
title_full_unstemmed How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
title_sort How to Research Online Newspaper Articles to Conduct a Qualitative Media Content Analysis
author_id_str_mv 2dbbdb83f033617cd588a975ac948905
author_id_fullname_str_mv 2dbbdb83f033617cd588a975ac948905_***_Maria Pournara
author Maria Pournara
author2 Maria Pournara
format Book
container_title SAGE Research Methods: Doing Research Online
publishDate 2022
institution Swansea University
isbn 9781529611311
doi_str_mv 10.4135/9781529611311
publisher SAGE Publications, Ltd.
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Social Sciences - Criminology, Sociology and Social Policy{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Social Sciences - Criminology, Sociology and Social Policy
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description This How-to Guide describes what qualitative media analysis is, when and how it can be used to research online newspaper articles and shows how to draft a protocol to address the research problem under investigation. The guide also discusses similarities and differences between the more traditional quantitative content analysis often used in media research and the more recent qualitative content analysis which is far less rigid and puts emphasis on the researcher’s reflexivity and ability to interact with the materials to arrive at more meaningful conclusions with regard to the communication of messages. Furthermore, an overview of the 12 stages of the qualitative content analysis process is presented and a specific focus is placed on studying online newspaper articles. The 12 stages of the process include steps such as identifying a theoretical problem, finding documents, developing a protocol, collecting, coding, organising data, data analysis, and creating a final report. A more specific focus is then placed on how to develop a protocol which can meaningfully address the research question(s) and help categorise the data. The guide finishes with an example of a protocol used in a research project on organised crime representations in British national newspapers and a brief discussion on some of the research decisions and choices that guided its drafting, examination, and revision.
published_date 2022-07-12T04:21:05Z
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