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Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation

Yang Liu Orcid Logo, Andrew Simpson

Software: Practice and Experience, Volume: 46, Issue: 12, Pages: 1657 - 1684

Swansea University Author: Yang Liu Orcid Logo

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DOI (Published version): 10.1002/spe.2403

Published in: Software: Practice and Experience
ISSN: 0038-0644 1097-024X
Published: Wiley 2016
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URI: https://cronfa.swan.ac.uk/Record/cronfa67214
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first_indexed 2024-08-27T14:29:40Z
last_indexed 2024-08-27T14:29:40Z
id cronfa67214
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spelling v2 67214 2024-07-29 Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation ba37dab58c9093dc63c79001565b75d4 0000-0003-2486-5765 Yang Liu Yang Liu true false 2024-07-29 MACS Journal Article Software: Practice and Experience 46 12 1657 1684 Wiley 0038-0644 1097-024X targeted advertising; privacy; mobile devices; Android 1 12 2016 2016-12-01 10.1002/spe.2403 COLLEGE NANME Mathematics and Computer Science School COLLEGE CODE MACS Swansea University 2024-08-27T15:29:41.9873393 2024-07-29T13:17:28.2487843 Faculty of Science and Engineering School of Mathematics and Computer Science - Computer Science Yang Liu 0000-0003-2486-5765 1 Andrew Simpson 2
title Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
spellingShingle Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
Yang Liu
title_short Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
title_full Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
title_fullStr Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
title_full_unstemmed Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
title_sort Privacy‐preserving targeted mobile advertising: requirements, design and a prototype implementation
author_id_str_mv ba37dab58c9093dc63c79001565b75d4
author_id_fullname_str_mv ba37dab58c9093dc63c79001565b75d4_***_Yang Liu
author Yang Liu
author2 Yang Liu
Andrew Simpson
format Journal article
container_title Software: Practice and Experience
container_volume 46
container_issue 12
container_start_page 1657
publishDate 2016
institution Swansea University
issn 0038-0644
1097-024X
doi_str_mv 10.1002/spe.2403
publisher Wiley
college_str Faculty of Science and Engineering
hierarchytype
hierarchy_top_id facultyofscienceandengineering
hierarchy_top_title Faculty of Science and Engineering
hierarchy_parent_id facultyofscienceandengineering
hierarchy_parent_title Faculty of Science and Engineering
department_str School of Mathematics and Computer Science - Computer Science{{{_:::_}}}Faculty of Science and Engineering{{{_:::_}}}School of Mathematics and Computer Science - Computer Science
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active_str 0
published_date 2016-12-01T15:29:40Z
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