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No Virus on Me: The Indian Ways of Managing the COVID-19 Pandemic: Marine to Mountain

Jishnu Bhattacharyya Orcid Logo, Manoj Kumar Dash, Soumyadeep Kundu, Shivam Sakshi, Kamalika Bhattacharyya, Karina Bhatia Kakkar

Asian Journal of Management Cases, Volume: 20, Issue: 2, Pages: 128 - 156

Swansea University Author: Jishnu Bhattacharyya Orcid Logo

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Published in: Asian Journal of Management Cases
ISSN: 0972-8201 0973-0621
Published: SAGE Publications 2023
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa67298
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Item Description: Case Report
Keywords: Health promotion; social marketing; health intervention; coronavirus; pandemic; India
College: Faculty of Humanities and Social Sciences
Issue: 2
Start Page: 128
End Page: 156