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Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product

Joachim Grosser, Hendrik Sonnabend Orcid Logo, Bastian Westbrock

The B.E. Journal of Economic Analysis & Policy, Volume: 24, Issue: 2, Pages: 649 - 658

Swansea University Author: Bastian Westbrock

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DOI (Published version): 10.1515/bejeap-2022-0456

Published in: The B.E. Journal of Economic Analysis & Policy
ISSN: 1935-1682
Published: Walter de Gruyter GmbH 2024
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URI: https://cronfa.swan.ac.uk/Record/cronfa67535
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first_indexed 2024-09-02T15:43:41Z
last_indexed 2024-09-02T15:43:41Z
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spelling v2 67535 2024-09-02 Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product 40408e9de92daaa653357f6b40ed66fd Bastian Westbrock Bastian Westbrock true false 2024-09-02 SOSS Journal Article The B.E. Journal of Economic Analysis &amp; Policy 24 2 649 658 Walter de Gruyter GmbH 1935-1682 vertical product differentiation; copycatting; brand scandals 15 4 2024 2024-04-15 10.1515/bejeap-2022-0456 http://dx.doi.org/10.1515/bejeap-2022-0456 COLLEGE NANME Social Sciences School COLLEGE CODE SOSS Swansea University 2024-09-04T09:25:53.4979805 2024-09-02T16:39:29.6172101 Faculty of Humanities and Social Sciences School of Social Sciences - Economics Joachim Grosser 1 Hendrik Sonnabend 0000-0003-0667-8595 2 Bastian Westbrock 3 67535__31239__5702c1fd853943d7a4855337b032c086.pdf 10.1515_bejeap-2022-0456.pdf 2024-09-02T16:42:24.5973598 Output 444647 application/pdf Redacted version - open access true false
title Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
spellingShingle Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
Bastian Westbrock
title_short Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
title_full Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
title_fullStr Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
title_full_unstemmed Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
title_sort Close But Not Too Close? Optimal Copycat Strategies in the Light of Negative Publicity by the Original Product
author_id_str_mv 40408e9de92daaa653357f6b40ed66fd
author_id_fullname_str_mv 40408e9de92daaa653357f6b40ed66fd_***_Bastian Westbrock
author Bastian Westbrock
author2 Joachim Grosser
Hendrik Sonnabend
Bastian Westbrock
format Journal article
container_title The B.E. Journal of Economic Analysis &amp; Policy
container_volume 24
container_issue 2
container_start_page 649
publishDate 2024
institution Swansea University
issn 1935-1682
doi_str_mv 10.1515/bejeap-2022-0456
publisher Walter de Gruyter GmbH
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Social Sciences - Economics{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Social Sciences - Economics
url http://dx.doi.org/10.1515/bejeap-2022-0456
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published_date 2024-04-15T09:25:53Z
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