Journal article 904 views
Corporate social responsibility: Impacts on strategic marketing and customer value
Nigel Piercy,
Nikala Lane
The Marketing Review, Volume: 9
Swansea University Authors: Nigel Piercy, Nikala Lane
Abstract
Corporate social responsibility: Impacts on strategic marketing and customer value
Published in: | The Marketing Review |
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Published: |
2009
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URI: | https://cronfa.swan.ac.uk/Record/cronfa15879 |
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2018-02-09T04:48:05Z |
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2013-09-19T09:57:37.9431673 v2 15879 2013-09-11 Corporate social responsibility: Impacts on strategic marketing and customer value df21aa7b844f3fd66857825544318e97 Nigel Piercy Nigel Piercy true false b0a79b68c09ed9c9d624888f2926e4da Nikala Lane Nikala Lane true false 2013-09-11 BBU Journal Article The Marketing Review 9 360 31 12 2009 2009-12-31 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2013-09-19T09:57:37.9431673 2013-09-11T13:04:49.6248909 Faculty of Humanities and Social Sciences School of Management - Business Management Nigel Piercy 1 Nikala Lane 2 |
title |
Corporate social responsibility: Impacts on strategic marketing and customer value |
spellingShingle |
Corporate social responsibility: Impacts on strategic marketing and customer value Nigel Piercy Nikala Lane |
title_short |
Corporate social responsibility: Impacts on strategic marketing and customer value |
title_full |
Corporate social responsibility: Impacts on strategic marketing and customer value |
title_fullStr |
Corporate social responsibility: Impacts on strategic marketing and customer value |
title_full_unstemmed |
Corporate social responsibility: Impacts on strategic marketing and customer value |
title_sort |
Corporate social responsibility: Impacts on strategic marketing and customer value |
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df21aa7b844f3fd66857825544318e97 b0a79b68c09ed9c9d624888f2926e4da |
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df21aa7b844f3fd66857825544318e97_***_Nigel Piercy b0a79b68c09ed9c9d624888f2926e4da_***_Nikala Lane |
author |
Nigel Piercy Nikala Lane |
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Nigel Piercy Nikala Lane |
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Journal article |
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The Marketing Review |
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9 |
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2009 |
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Swansea University |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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facultyofhumanitiesandsocialsciences |
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Faculty of Humanities and Social Sciences |
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School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management |
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published_date |
2009-12-31T03:18:06Z |
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11.035874 |