Journal article 663 views
Universities and export market orientation: an exploratory study of UK post-92 universities
Yousra Asaad,
TC Melewar,
Geraldine Cohen,
John Balmer
Marketing Intelligence and Planning, Volume: 31, Issue: 7
Swansea University Author: Yousra Asaad
Abstract
Universities and export market orientation: an exploratory study of UK post-92 universities
| Published in: | Marketing Intelligence and Planning |
|---|---|
| Published: |
2013
|
| URI: | https://cronfa.swan.ac.uk/Record/cronfa23500 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
7 |