Journal article 586 views
Marketing practice and opportunities in the tour operators' senior travel market: Beyond bowling and ballroom dancing
A. Pritchard,
N.J. Morgan,
Nigel Morgan 
Journal of Vacation Marketing, Volume: 3, Issue: 2, Pages: 152 - 163
Swansea University Author:
Nigel Morgan
Full text not available from this repository: check for access using links below.
DOI (Published version): 10.1177/135676679700300205
Abstract
Marketing practice and opportunities in the tour operators' senior travel market: Beyond bowling and ballroom dancing
| Published in: | Journal of Vacation Marketing |
|---|---|
| ISSN: | 1356-7667 1479-1870 |
| Published: |
1997
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa36393 |
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| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
2 |
| Start Page: |
152 |
| End Page: |
163 |