Journal article 556 views
The evolution of strategic sales organizations in business-to-business marketing
Nigel Piercy
Journal of Business and Industrial Marketing, Volume: 25
Swansea University Author: Nigel Piercy
Abstract
The evolution of strategic sales organizations in business-to-business marketing
| Published in: | Journal of Business and Industrial Marketing |
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| Published: |
2010
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa15987 |
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| College: |
Faculty of Humanities and Social Sciences |
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