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Journal article 730 views

The evolution of strategic sales organizations in business-to-business marketing

Nigel Piercy

Journal of Business and Industrial Marketing, Volume: 25

Swansea University Author: Nigel Piercy

Published in: Journal of Business and Industrial Marketing
Published: 2010
URI: https://cronfa.swan.ac.uk/Record/cronfa15987
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College: Faculty of Humanities and Social Sciences