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Improving the relationship between sales and marketing

Kenneth Le Meunier Fitzhugh, Nigel Piercy

European Business Review, Volume: 22

Swansea University Author: Nigel Piercy

Published in: European Business Review
Published: 2010
URI: https://cronfa.swan.ac.uk/Record/cronfa15990
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College: Faculty of Humanities and Social Sciences
End Page: 305