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Export market orientation behavior of universities: the British scenario

Yousra Asaad, T.C. Melewar, Geraldine Cohen

Journal of Marketing for Higher Education, Volume: 25, Issue: 1, Pages: 127 - 154

Swansea University Author: Yousra Asaad

DOI (Published version): 10.1080/08841241.2015.1031315

Published in: Journal of Marketing for Higher Education
Published: 2015
URI: https://cronfa.swan.ac.uk/Record/cronfa21613
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first_indexed 2015-05-21T16:38:40Z
last_indexed 2018-02-09T04:59:21Z
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title Export market orientation behavior of universities: the British scenario
spellingShingle Export market orientation behavior of universities: the British scenario
Yousra Asaad
title_short Export market orientation behavior of universities: the British scenario
title_full Export market orientation behavior of universities: the British scenario
title_fullStr Export market orientation behavior of universities: the British scenario
title_full_unstemmed Export market orientation behavior of universities: the British scenario
title_sort Export market orientation behavior of universities: the British scenario
author_id_str_mv 6e1b480389c3683b4c8eb0122737a5d7
author_id_fullname_str_mv 6e1b480389c3683b4c8eb0122737a5d7_***_Yousra Asaad
author Yousra Asaad
author2 Yousra Asaad
T.C. Melewar
Geraldine Cohen
format Journal article
container_title Journal of Marketing for Higher Education
container_volume 25
container_issue 1
container_start_page 127
publishDate 2015
institution Swansea University
doi_str_mv 10.1080/08841241.2015.1031315
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Accounting and Finance{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Accounting and Finance
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published_date 2015-04-22T03:25:40Z
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