Journal article 1117 views
The Moderating Effect of Perceived Effectiveness of SMEs' Marketing Function on the Network Ties-Strategic Adaptiveness Relationship
Richard Benon-be-isan Nyuur,
Ružica Brečić,
Antonios Simintiras 
Journal of Small Business Management, Pages: n/a - n/a
Swansea University Author:
Antonios Simintiras
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DOI (Published version): 10.1111/JSBM.12236
Abstract
The Moderating Effect of Perceived Effectiveness of SMEs' Marketing Function on the Network Ties-Strategic Adaptiveness Relationship
| Published in: | Journal of Small Business Management |
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| Published: |
2016
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa28069 |
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| College: |
Faculty of Humanities and Social Sciences |
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| Start Page: |
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| End Page: |
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