Journal article 1247 views
The Moderating Effect of Perceived Effectiveness of SMEs' Marketing Function on the Network Ties-Strategic Adaptiveness Relationship
Journal of Small Business Management, Pages: n/a - n/a
Swansea University Author: Antonios Simintiras
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DOI (Published version): 10.1111/JSBM.12236
Abstract
The Moderating Effect of Perceived Effectiveness of SMEs' Marketing Function on the Network Ties-Strategic Adaptiveness Relationship
Published in: | Journal of Small Business Management |
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Published: |
2016
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URI: | https://cronfa.swan.ac.uk/Record/cronfa28069 |
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College: |
Faculty of Humanities and Social Sciences |
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Start Page: |
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